As February arrives, so does the opportunity to reflect, learn, and take meaningful action in honor of Black History Month.

 More than just a month of remembrance, Black History Month is a time to recognize and celebrate the countless contributions of Black individuals to history, culture, and society.
The History of Black History Month
Black History Month traces its roots to historian Carter G. Woodson, who, in 1926, launched Negro History Week to ensure Black history was recognized and taught. The week was strategically placed in February to coincide with the birthdays of Abraham Lincoln and Frederick Douglass, both pivotal figures in the fight for Black rights. In 1976, the celebration expanded into Black History Month, officially recognized by the U.S. government. Since then, it has served as a critical reminder of the struggles and achievements of Black Americans.
Why Black History Month Matters Now More Than Ever
In today’s political climate, acknowledging and celebrating Black history is more essential than ever. With ongoing attacks on diversity, equity, and inclusion efforts, as well as attempts to erase key aspects of Black history from school curricula, we must be proactive in preserving and amplifying these narratives.
Black history is American history, and recognizing it shouldn’t be confined to just one month—it should be an ongoing commitment.
How to Support and Uplift Black Voices Year-Round
While Black History Month provides a concentrated time of focus, true allyship means incorporating support for Black voices into your everyday life. Here are ways you can take action:
1. Educate Yourself and Others
Read books by Black authors and scholars.
Follow Black historians, activists, and educators on social media.
Engage with documentaries, podcasts, and articles that highlight Black history and current issues.
2. Support Black-Owned Businesses
Economic empowerment is a critical aspect of racial equity. One impactful way to show support is by purchasing from Black-owned businesses, including in the craft beverage industry.
If you’re looking for high-quality beer, wine, or spirits, consider supporting these Black-owned brands:
3. Amplify Black Creators and Innovators
Share and support Black artists, musicians, and entrepreneurs on social media.
Attend Black-led events, markets, and cultural celebrations.
Purchase from Black-owned bookstores, fashion brands, and restaurants.
4. Advocate for Change
Push for inclusive policies in your workplace and community.
Vote in local and national elections with racial justice in mind.
Speak up against racism and inequity when you see it.
Moving Forward: A Commitment Beyond February
Black History Month is a reminder of the past, but it should also serve as a springboard for future action. Supporting Black voices, businesses, and communities isn’t a one-time effort—it’s a year-round responsibility.
This February, and every month after, let’s continue to educate ourselves, support Black-owned brands, and uplift Black voices. Because true progress comes from consistent, intentional action.
Cheers to honoring Black history, today and every day.
Comments